Hyderabad-based digital content company Chai Bisket has raised $5 million in seed funding to launch its new micro dramas OTT platform, Chai Shots. The round was led by Info Edge Ventures and General Catalyst, with participation from several Hyderabadi startup founders and celebrities, including actor and entrepreneur Rana Daggubati. Chai Shots will focus on short-form fiction content, offering two-minute micro dramas tailored for Gen Z and users in Tier-2 and Tier-3 cities. The platform will debut with original Telugu content and plans to expand into other regional languages in the coming months.
Founded in 2015 by Sharath Chandra and Anurag Reddy, Chai Bisket has built a strong regional digital presence with its network of YouTube channels and content platforms, clocking over 2 billion total views and 50 million+ monthly video views. The company currently operates with a 100+ member team. With this funding, Chai Bisket aims to create a unique storytelling format for mobile users, blending regional flavour with binge-worthy, snackable entertainment. As the demand for hyper-local content grows, Chai Shots is looking to lead the next wave of regional micro dramas OTT innovation in India.
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